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Now more than ever, Every Mind Matters


Every Mind Matters has created new COVID 19 specific creative to help you support the public’s Mental Health during this difficult time.

If you could like to access assets from the standard campaign instead please click here:

PHE has launched a campaign to encourage adults to take steps to look after their mental health during this difficult time, using Every Mind Matters and its self-care resources. The Every Mind Matters platform has been updated to incorporate the new Covid-19 mental health guidance and provide content to help people look after their mental and physical health.

The campaign is targeted at all adults, weighted towards those most at risk of mental health problems and more vulnerable groups (such as BAME groups and those aged 70+).